ABOUT US

Royal International was established in 1973 in Jalandhar and is consistently providing its assured quality-conscious products as manufacturers, exporters, and distributors. Royal International deals under its many brands but has 2 Major Brands i.e. ALIS & GRETA. ALIS has an extensive range of Surgical Instruments, Tweezers & Beauty Instruments. GRETA deals in a wide range of Professional Beauty Tools, Hair Extensions & Personal Care Cosmetics.
We are recognized as a dominant player in the National & International Market. Ever since the endowment, Royal International manufactures & exports a wide range of Surgical Instruments, Tweezers, Beauty Instruments & Beauty Cosmetics according to International Standards & specifications to match the world market. Royal International only Focuses on the precise quality at each step, right from the selection of raw material to the End Product at Royal International each product batch undergoes stringent quality tests to determine it’s durability of the products that are rolled.
Royal International provides its assured quality-conscious services that date back to 1973 as a turnkey manufacturer, exporter, and distributor of an extensive range of surgical instruments. Recognized as a dominant player in the International & National market, Royal International has its success credited to the constant & able invigilation of the owner, Mr. Neeraj Verma. Ever since its endowment, Royal International manufactures & exports a wide range of Tweezers and surgical Instruments according to International standards & specifications to match the world market. Focused on the precision of quality at each step, right from the selection of raw material to the making of Surgical Instruments; at Royal International, each product undergoes stringent quality tests to determine the durability of the products that are rolled out.
The core strength of the group’s success lies in the management’s corporate culture that honors the commitment to quality, the customer-driven strategy, vigorous involvement in the community, and continuous investment in technology. Focusing on innovation as the major criterion, the Group today is recognized as a major player in the Infrastructure sector.
The management of the Company believes that “Successful operation, performance, and long-term viability of any business depends on a continuous sequence of sound decisions made individually or collectively by the management team. Every one of these decisions ultimately causes for better or worse, an economic impact on the business. In essence, the process of managing any enterprise amounts to making an ongoing series of economic choices, every time trading off costs or benefits”.
STRATEGY
MANAGEMENT DECISION
ACHIEVEMENT OF GOALS

VISION

Over the last few years, Royal International is being recognized for its product and operational excellence. The company received various awards having that, it becomes our responsibility to stay constant on the path of continuous growth and simplify our consumer’s experience.

MISSION

Today, Royal International commands an unparalleled Surgical & Beauty lineage and stands for quality & trust for our consumers. Our mission stays to be dedicated to ensuring superior performance creating customer delight, and in the process, accomplishing our business objectives going forward.

India is one of the most promising economies in the world today and Royal International acknowledges the position of this key market in the company’s rapidly expanding outlook and looks forward to a strong national network in the ensuing years to come. The management’s constant efforts are to ensure a strong presence in the field of Infrastructure & establish brand equity. The success of Royal International can only be credited to the constant & able invigilation of the Chairman, Mr. Neeraj Verma.
India is rich in diversity and culture with a huge repository of natural resources. It also boasts a large pool of human resource talent. Its economic reforms process and thrust on infrastructure development will only ensure that India is on a trajectory of rapid expansion in the coming years.
The voyage of the GROUP is moving on the growth trajectory with an expanding medical sector, hence the promoters intend to expand its organized basket of products by molding their endeavor and ideologies to suit clients’ needs. The Company has been consistent in the quality & time commitment parameters, which is a key to an infrastructure-based industry.
The promoters are enjoying the goodwill for its quality and in this inflationary/competitive economy, where time is the key factor to control cost, the company has been successful in meeting its commitment as regards timely deliverables. Hence the Group is known for its “commitment to quality and timely deliverables”.
With due deliberation, we have set an audacious goal for the GROUP to be one of the most valuable companies in the ensuing years to come. By aiming higher, we hope to achieve bigger things. The basic objective remains firmly committed to creating unprecedented value for our stakeholders.
In the words of the Director “Those who neglect the new will remain at the back of the line; those who wait for luck to make things happen will be disappointed; those who let time manage their affairs will discover that time is a friend to those who work and take initiatives, but an enemy to those who depend on others and grow lazy.”
DIVISIONS
We are working on four divisions :-
HEALTH
BEAUTY
HARDWARE
STICHING
HEALTH
We manufacture all categories of Surgical Instruments as under :-
– ENT Instruments
– Microvascular Instruments
– Orthopedics
– Neurosurgery
– General Surgery
– Intestinal Surgery
– Cardio Surgery
– Gynecology surgery
Hollow Wares Surgery –
Diagnostic –
Laparoscopy –
Plastic Surgery –
Rhinoplasty –
Otology –
Tonsillectomy –
Disposables –
And other surgical instruments.
BEAUTY
– Tweezers
– Eyelashes
– Disposable Barber Razors
– Black Head Removers
– Tongue Depressor Disposable
– Nail Cutters
– Nail Pushers
– Nail Lifters
– Moon Cutters
– Cuticle Cutters
– Cuticle Sticks
– Cuticle Scissors
– Cuticle Removers
Nasal Scissors –
Pumice Stones –
Nail Filers –
Foot Filers –
PMT Kit –
Foot Separators –
Spatulas –
Cosmetic Mixing Plates –
Manicure Kits –
Pedicure Kits –
Knife Handles –
Other Beauty Products –
GOVERNANCE PHILOSOPHY
The Group’s commitment to good corporate governance for enhancing the shareholders’ value remains unchanged. Its belief, that such governance is critical in supporting corporate development, improving access to capital, and increasing productivity and competitiveness, also remains unwavering. The Group to enable the attainment of the avowed objectives of quality corporate governance is continuing to follow transparency in its dealings and laying emphasis on integrity, accountability, and regulatory compliance. Its important goal continues to be an improvement in quality of life and meeting social responsibility and it sincerely expects that through good corporate governance it would be able to protect, augment and meet the trust and expectations of the shareholders, customers, employees, suppliers, government agencies, and society. The Group has sought and will continue to seek corporate excellence and profits through ethics, passion, and perseverance.
FOCUS OF GOAL ACHIEVEMENT
Managing Goal Achievement is a dynamic personal growth journey toward higher productivity, personal satisfaction, and self-confidence…whatever individual participants define as the necessary components for higher achievement. The promoters believe in creating a positive, supportive, unbiased environment to minimize fear and heighten the potential for discovery learning.
CONGRUENCE OF KNOWLEDGE, SKILLS, AND VALUES
Conflicts in any of the five dimensions noted in the model prevent successful goal attainment. These conflicts can also torpedo productivity, achievement drive, self-respect, and personal satisfaction. The achievement of any goal – be it personal or professional – can only be realized when the five dimensions become congruent. Managing Goal Achievement triggers the internal assessment of actions, behaviors, and beliefs within each dimension, and then supports participants to congruence through behavior change and growth.
GOAL ACHIEVEMENT SYSTEM
Our management philosophy focuses unwaveringly on how we intend to create value for our stakeholders. The central tenet of our strategy is to define our customer value proposition and relentlessly refine our internal processes to deliver this value proposition to our customers.
Our fundamental financial strategy is simple. To increase shareholder value, we have to increase our sales and reduce our costs. We can grow our revenue and raise productivity by lowering our direct and indirect expenses; utilizing our financial and physical assets more efficiently; and ensuring that any bloating costs in the organization are de-layered. The emerging markets of this region are becoming increasingly competitive even as customers here are becoming more sophisticated and demanding. In this light, the optimization of productivity is critical for the organization if our Group is to continue its ascent.
While concerns in the GROUP have been consistently attaining its financial objectives; we do not believe in resting on our laurels. On the contrary, we believe in reinforcing the GROUP and safeguarding its continuity even as it becomes increasingly exposed to the attendant risks that come with growth and expansion. It is to this effect that, under the direction of the Board of Director.
STANDARDS
All our products are manufactured as per specifications/standards specified by our clients. We manufactured our products as per ISI, BIS, ISO standards. We also undertake the manufacture of our products as per the client’s specifications.
QUALITY
We exercise rigid quality control at all stages of the product manufacturing cycle.